Zovio Content Specialist II in United States
Located in Chandler, AZ or San Diego, CA and reporting to the Director of Content Marketing, the Content Specialist II will be responsible for producing content for our website, emails, blogs and social media channels, and building relationships with content syndicators, partners and affiliates to expand reach.
Essential Job Duties:
Copywriting – You will write a high-volume of quality search-optimized content for our website, specifically focusing on landing pages and articles. Additionally, you will create copy for social media posts, emails, and the occasional ad-hoc requests from the larger marketing team.
Content production workflow management - You will manage the day-to-day workflow of your projects, including task management and assignments, and meet deadlines as assigned.
Assist with publishing to channels, both earned and owned, as assigned.
Collaborate with web team, SEO manager and agencies to produce content that meets or exceeds goals.
Review and QC of blogs, web pages, articles and posts in partnership with the Content/Social Media Manager.
Daily, weekly and monthly reporting.
Experience, with demonstrated success, in SEO copywriting. Able to understand and implement SEO best practices in content production.
Proficient using Drupal or similar CMS and Google Analytics.
Able to work and manage assignments within various project management systems including Workfront, Airtable and Trello is preferred. Experience with Salesforce Marketing Cloud is a plus.
Detail oriented, especially as it relates to reviewing and editing your own work.
Some proficiency in publishing to social media channels including Facebook, Twitter, YouTube, LinkedIn, and Instagram. You should have some familiarity with how to use a SMMS like Sprinklr, Hootsuite, Kronos, Conversocial, Sprout, etc.
Excellent verbal and interpersonal skills. Exceptional writing and research skills.
Experience in Higher Education a plus
- Bachelors degree, or equivalent combinations of education and experience.
Zovio is an education technology services company that partners with higher education institutions and employers to deliver innovative, personalized solutions to help learners and leaders achieve their aspirations. Zovio leverages its core strengths and applies its technology and capabilities to priority market needs. Using advanced data and analytics, Zovio identifies the most meaningful ways to enhance the learner experience and deliver strong outcomes for higher education institutions, employers, and learners.
Zovio’s purpose is to help everyone be in a class of their own.
Using data and analytics to power radically innovative experiences that are simple, predictive, and tailored to every individual.
At Life Speed
In tune with real life, creating platforms that are accessible, convenient, and that meet people where they are.
Helping people make progress in their lives by solving the problems that matter with empathy and intelligence.
We are ambitious individuals coming together to create bold solutions for a brighter future. We put our people first, and value different ways of thinking.
Passion | Bring it.
We take pride in what we do and have fun doing it.
Innovation | Ignite bold ideas.
We challenge the traditional way of thinking.
Teamwork | Our teams work.
We share knowledge to get the best solutions.